VGROUP:
MARKETING BRANDING DESIGN INTERACTIVE

There’s something brewing over at Starbucks HQ. And it’s not just the coffee. To celebrate its upcoming 40th anniversary Starbucks have launched a new logo set to be rolled out across its stores in March.

Read more »

The time saving benefits alone are reason enough to celebrate digital proofing over traditional printed proofs. Correctly marked up amendments on the PDF proofs will increase efficiency even further! Part one of this how-to guide will show you the basics for marking up text and graphic elements in a PDF proof with the tools available in Adobe Acrobat and Adobe Reader.

Read more »

An info graphic that I saw recently really got me thinking about how powerful colour really has become. In the digital world that currently surrounds us, our retinas are constantly filled with colour, from brand logos and packaging to digital and print advertising, but which colours are really the most powerful?

Read more »

AR is not a new idea. Back in the 1970’s Myron Krueger pioneered technologies to explore the space and interaction between human beings and computers. He established an artificial reality laboratory called Videoplace. It used projectors, video cameras, special purpose hardware, and onscreen silhouettes to place the users within an interactive environment.

Read more »

Location-based Social Media is big and getting bigger. With a large proportion of us walking around with GPS enabled mobile devices, location-based applications were bound to take off. Foursquare seems to be the user app of choice in this area and has been labelled the next Twitter.

Read more »