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Archive // Knowledge
How Socially Responsible Are You?
30.10.2008
Corporate social responsibility (CSR) is a hot topic at the moment, as certainly more and more of our clients are starting to put in place or at least consider their own CSR schemes, and the complimentary branding of this to sit alongside their primary identity.
How hard is your website working?
30.09.2008
So you’ve got a halfway decent website. It does the job - it tells people what you do, where you are and how they can get in touch with you. But how hard does it work at actually generating leads and converting visitors to customers?
Open your eyes to OpenID
19.09.2008
OpenID is a the result of a simple idea that has proved to be a difficult thing to implement on the web - a single username and password for all websites, rather than having separate login details for every single site that you visit.
Crossing The Line
24.06.2008
The concept of integrated communications is well and truly out, but what does “integrated” actually mean? It’s all about “the big idea” and making sure it works across all channels - but the big idea can actually come from anywhere. So how come digital is still so often an afterthought … and what if the big idea came from digital?
A Word on Web Standards // Part One - Overview and History
19.06.2008
Many clients who have never heard of web standards, or have no idea about what they may mean to them, their website, and ultimately their business. This first part of a two-part mini-series gives some background information and history on the topic.