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Archive // Interactive
VGroup Wins Aeromobile £1.5m Global Integrated Account
29.08.2008
We are now delighted to announce our most exhilarating client win yet - UK based in-flight mobile connectivity provider AeroMobile. We’ll be working with AeroMobile on their marketing communications from branding to advertising to digital media, spreading our wings creatively and helping to build a new global brand …
The rise of the mobile web
28.08.2008
Since the advent of the web, the main access point for getting online has always been the desktop or laptop computer. However thanks to the rise of web browsers on mobile phones and falling data plan costs, a new era of internet access on-the-go is dawning…
How JavaScript is quietly taking over the world
12.08.2008
Most people, if they have heard of JavaScript at all, know it as the web scripting language that allows web pages to have nice effects on them. But not may people know that JavaScript is quietly taking over the world…
The slow death of IE6
04.08.2008
Internet Explorer 6 (IE6) has been the bane of web designers and developers lives for the last 7 years, thanks to it’s poor support for web standards and it’s buggy implementation of the W3C specifications. Now, with the release last year of IE7 and the upcoming release of IE8, the number of people using IE6 is finally dipping.
Audio Branding
31.07.2008
Audio branding, or sonic branding, as it is sometimes called, is the use of sound to reinforce brand identity. Audio branding is increasingly becoming a vehicle for conveying a memorable message to targeted consumers – currently over 70 of the UK’s top 200 advertisers use some consistent audio branding as part of their corporate identity.