VGROUP:
MARKETING BRANDING DESIGN INTERACTIVE

For some reason business-to-business (b2b) customers are often treated differently to business-to-consumers (b2c). The way services are presented to business customers tends to lack the finesse of consumer-focused services. The user experience for business customers seems to have lost out to productivity and profitability, but I think it’s time for a change.

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‘This is Design’ is an exhibition which celebrates Britain’s visual identity. The journey is documented through the most iconic of British product design spanning the 20th Century.

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Many companies have a few Corporate Social Responsibility (CSR) projects in place, from a simple cycle to work or recycling scheme, but what happens when these CSR schemes grow in scale, meaning and importance, forming a larger part of your brand values and attitude?

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Responsive Web Design is the term given to an approach to design and development where a site should respond to the environment it’s being viewed upon. This in turn means responding to the users screen size, viewing platform and orientation. So do you really know how your audience will engage with your website?

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I found this most incredible design for a home entertainment system. Not something that I would have imagined but definitely an ideal boy’s toy or something for those of you who have a special place in their hearts for the much loved Mini. Most would consider the system to be too big to sit in the living room though! – check it out for size

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