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29 June 2012
I recently read that United Arab Emirates are asking the public to vote using an internet-based system to find their new logo. They are taking inspiration from other countries around the world who use their identity to promote the Nation Brand, many of which we see on TV advertising, POS and printed materials. Just like all company logo’s these also reflect the nation’s personality and culture. If you would like to be part of the voting process then the link below will take you to the designs, brief overview of each concept and visuals of the logo in situ. The deadline is no later than 11:59 pm on Wednesday, July 18th, 2012
05 December 2011
For some reason business-to-business (b2b) customers are often treated differently to business-to-consumers (b2c). The way services are presented to business customers tends to lack the finesse of consumer-focused services. The user experience for business customers seems to have lost out to productivity and profitability, but I think it’s time for a change.
08 November 2011
‘This is Design’ is an exhibition which celebrates Britain’s visual identity. The journey is documented through the most iconic of British product design spanning the 20th Century.
01 September 2011
Many companies have a few Corporate Social Responsibility (CSR) projects in place, from a simple cycle to work or recycling scheme, but what happens when these CSR schemes grow in scale, meaning and importance, forming a larger part of your brand values and attitude?
04 August 2011
Responsive Web Design is the term given to an approach to design and development where a site should respond to the environment it’s being viewed upon. This in turn means responding to the users screen size, viewing platform and orientation. So do you really know how your audience will engage with your website?
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